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13.01 Runway Project Ideation Sketches Assignment

Assignment Deliverables

  1. Ideation Sketches uploaded as a pdf or sequentially labeled images (.pdf, .jpg, .png)
    • Label files YYYYMMDD Lastname Firstname Runway Ideation

Overview

Sketching, sketching, sketching – whether analog or digital you should begin with ideation sketching . Research fashion artists and forms.

Sketches can be made with analog techniques, digital techniques, or a combination of both. You can use pencils, markers, paper photo collage, digital photo collage, 3D modeling, vector graphics, digital painting and any other means of ideation and iteration.

It is important that you generate many different ideas and concepts that are unique designs. It is also important that you iterate on these different concepts to develop them past their initial idea phase. Variety, lots of different ideas, and iteration, variations of an idea, are important skills for the ideation process. Avoid the trap of instantly settling on a single idea. Push yourself to make new and unknown ideas. This is how you will grow as a creative.

Scan or photograph your sketches

  • Images should be square to the frame and not crooked.
  • No shadows or other poor lighting situations. Especially avoid shadows cast from a camera.
  • Correct the images for exposure, levels, and white balance.
  • Straighten and crop the images as necessary so nothing but the paper and sketches show in the images.
  • Combine the images as a PDF or upload as jpgs.
  • Upload your ideation sketches and object form studies to Canvas.

Grading Rubric

AssessmentWeight
Ideation Variety45 points
Ideation Depth45 points
Documentation Quality10 points